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MKT 3328: Retailing

This is a guide to library resources in the MKT 3328: Retailing course. Here you will find databases, electronic journals, tutorials, and other information.

Specialized Retailing Resources

Business Classification Systems

  • Below you will find information about the classification systems used by many business databases.

Company Information

  • In the sub-tabs to the left you can find tools that you can use to aid in finding information about companies and industries. 

North American Industry Classification System

The North American Industry Classification System (NAICS) is the standard used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy. NAICS: The North American Industry Classification System (NAICS) was established in 1997 to replace the SIC system. This system was developed with Canada and Mexico and establishes a North American Standard classification system. However, this classification system hasn’t replaced SIC as anticipated.

Standard Industrial Classification

What is the Difference between NAICS and SIC codes?

SIC to NACIS Crosswalk

Industrial Classification Benchmark